'Ca$h Mob' on its Way to West Newton
Following in Auburndale's footsteps, the West Newton community will hold a "Ca$h Mob" event to support small business.
First spotted in Auburndale earlier this month, the Newton "Ca$h Mob" is making its way to West Newton.
The event, which looks to promote local small businesses, encourages residents to bring $10 (or more) to spend at West Newton businesses from 10 a.m. - 11 a.m. on Saturday, Dec. 8.
According to an email sent to Newton Patch by Alderman Greer Tan Swiston, shoppers are encouraged to visit businesses from Parsons Street to the Mass Pike off-ramp, as well as retailers on Boarder Street, Elm Street and Watertown Street.
The Ca$h Mob idea was first launched in Auburndale on Nov. 10 by the Newton-Needham Chamber of Commerce. Similar to the West Newton event, locals were encouraged to spend $10 or more at any Auburndale business.
Auburndale's Ca$h Mob coincided with the launch of the chamber's "Shift Three Pledge," which asks residents to purchase at least three items this holiday season at a local business, rather than buying it online or out of town.