Shop Locally in Newton on Small Business Saturday on Nov. 24

Start your holiday shopping at locally owned stores during Small Business Saturday.

Small Business Saturday is on Nov. 24 this year, two days after Thanksgiving. It is a day for everyone to support the small businesses that their community thrives on.

American Express founded the day in 2010 to help small businesses get exposure during the holiday season, when they might be otherwise overlooked. With retailers buzzing around the holidays, it is important to support local small businesses that rely on their neighbors in order to continue prospering and building the local economy in Newton.

This holiday season the Newton-Needham Chamber of Commerce has launched a campaign that encourages residents to shop local -- the "Shift Three Pledge" asks those who sign to purchase at least three gifts locally that they would have otherwise purchased online or out of town. 

The chamber has also sparked "Ca$h Mobs" in local villages and teamed up with the Newton Cultural Alliance to promote local retail during the Dec. 2 Arts Stroll & Shop.

Last year, 100 million people nationwide participated in Small Business Saturday by shopping at locally owned stores to help boost the economy and their communities.

This year, there are hundreds of businesses in Newton signed up to participate in Small Business Saturday, according to a list on the American Express Small Business Saturday website. A few of those local businesses are in the list below, but you can check out the full list here.


  • The Paint Bar
  • Brewer's Coalition
  • Rox Diner
  • Yo Fresh Frozen Yogurt

Newton Centre

  • Heartbreak Hill Running Company
  • Deluxe Station Diner
  • Newtonville Books
  • Lee's Burgers

Newton Highlands

  • 51 Lincoln
  • Jamjuli
  • Indulge
  • Village Kids


  • Vecchia Roma
  • Stoddard's
  • La Sposa Bridal
  • West Street Tavern

Newton Upper Falls

  • All Star Liquors
  • Bob's Sub Stop
  • Especially for Pets
  • Thaian's Timeless Gallery

Newton Lower Falls

  • Gregorian Rugs
  • Lower Falls Wine Company

Newton Corner

  • Max & Leo's
  • Amarin of Thailand
  • Darque Tan
  • C&N Pizza


  • Just Next Door
  • Bocca Bella Cafe & Bistro
  • Auburndale Wine & Spirits
  • Pooch Parlor


  • Waban Market
  • Waban Kitchen
  • Barry's Village Deli

West Newton

  • Morningsilver Gallery
  • Gymnasium
  • Artitudes
  • L'Aroma Cafe & Bakery

Chestnut Hill

  • Comella's
  • Rosie's Bakery
  • The Urban Grape
  • Portobello Road

You can also “like” Small Business Saturday on Facebook by visiting www.facebook.com/shopsmall.

Everyone has locally owned businesses in their community, and shopping on Small Business Saturday is the perfect way to give back to the businesses you know and love in your community.

TELL US: What small businesses do you patronize in your town and what makes them great? Share in the comments below. 


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